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Podcast: Perfectly Mentored with Jason Portnoy
Episode: EP134: Taylor Holiday: The E-Commerce Playbook
Description: In this episode of the Perfectly Mentored Podcast, Taylor Holiday, Managing Partner and CEO of Common Thread Collective, joins Jason to share some effective e-commerce tips and strategies that everyone in the industry should add to their game plans.Topics Covered:What’s in store for e-commerce in 2021? [1:07]The importance of defining success [8:53]How important is it to build a brand instead of just selling products? [10:23]How important is omnipresence now? [12:25]Thoughts on smaller brands and how they should advertise themselves. [15:22]What’s the strategy for e-commerce brands to win today, tomorrow, and in...