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Podcast: The Product Boss with Jacqueline Snyder
Episode: Paid vs. Organic Marketing and How/When to Integrate Them Into Your Business
Description: Paid vs. organic marketing has been popping up in many of our mastermind coaching sessions recently, so we thought we’d dedicate an episode to how to integrate paid and online marketing in your business. Creating business agility is crucial when building a brand, and it’s essential to spread your resources across your buckets, so you don’t go into shock when one marketing funnel comes to a screeching halt (yes, we’re looking at you, Facebook!) This episode outlines the pros and cons of paid, organic, and partnership marketing to help you navigate the ever...