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Podcast: Dostcast
Episode: The Business Of Beer | Dostcast 137 w/ Ishwaraj Singh of Simba Craft Beer
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Ishwaraj Singh Bhatia is the Co-founder and COO of Simba craft beers, he’s extremely into Hip-Hop and it’s culture. In fact, his brand Simba beers collaborated with the Delhi based rap duo “Seedhe Maut” for one of their campaigns.
In this podcast Vinamre and Ishwaraj talked about strategies for growing an alcohol brand, India being the biggest market for whiskey, the competition in the alcohol industry, difficulties of advertising beer, bootlegging and the revenue model of alcohol companies.
Check out Ishwaraj’s Instagram : https://in...