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Podcast: MTM Visionaries
Episode: Spotify and Pinterest Marketing Executives Creating Interactive and Inspirational Connections
Description: While traditional social apps tend to leave people feeling more isolated, Taj Alavi, Global Head of Marketing at Spotify, and Andréa Mallard, CMO of Pinterest, are committed to doing the opposite. They are two of the industry’s top women leaders and, through their brands, create interactive and inspirational connections for their users by considering how their product adds “benefit to self” in everything they do. In our conversation, they share stories of how they motivate their consumers and teams into action, develop creative confidence, make room for playful discovery, and dream big for the future. They also touch o...