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Podcast: Road 2 Retail
Episode: Episode # 5- Interview with Jamie Grace
Description: In today's episode, we had the opportunity to interview Mr. Jamie Grace, a long time former Walmart buyer across multiple categories. In this episode, Jamie shares great advice for small and emerging brands: What is the mental checklist a brand should think through before going to retail in general and Walmart specifically? What does a brand have to get right before approaching a retailer and what mistakes have you repeatedly seen made by small/emerging brands? What is the best way to secure a meeting at Walmart? What moves have you seen small brands make that have done things...