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Podcast: Let's Talk Loyalty
Episode: #277: Young Warriors Use Loyalty Levers for Maximum Impact (Short Summary Show)
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.The "Young Warriors" movement was created to leverage loyalty mechanics for a social cause rather than a commercial one.They created a social currency that recognises those who are taking action to educate, inspire and reassure their communities how best to protect themselves and their families against Covid-19.This short summary show explains how Unicef's "Generation Unlimited" is harnessing Whatsapp to share knowledge and drive the maximum impact...