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Podcast: The One Big Tip Podcast with Jeff Mendelson
Episode: E268 - Use these strategies for best-in-class branding & communication and watch your business scale | with Gabriela Pulido
Description: Gabriela Pulido founded a creative consulting agency, Scalto.com, that serves a niche market. Gabriela coaches companies ready to scale without incurring high costs with a strong focus on the Hispanic and Latin American markets. To date, Gabriela has worked with over 300 global Latin American & Hispanic brands. Using a unique framework she developed, the xAlto Program™, she helps businesses grow in new markets.When working with foreign markets, it’s important to not only translate the marketing message into another language but to understand the nuances of the market. This requires an understanding of the culture and the p...