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Podcast: The Revenue-Driven CMO
Episode: Being the Organic Social Algorithm’s BFF - Brendan Kane - Performance Marketing Insiders - Episode # 074
Description: Today’s guest helps the most prominent brands and celebrities make their content go viral through organic social media. The brands they have worked with include MTV, IKEA, and Vice Magazine. They have also worked with celebrities like Taylor Swift, Rihanna, and Adriana Lima on their digital strategy. Brendan Kane is the Managing Partner of Hook Point and the author of OneMillionFollowers and Hook Point: How to Stand out in a 3 Second World. Brendan reveals how you can increase your social traffic, tell better stories through your content, and what social media algorithms actually want from your content. ...