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Podcast: Soul & Science: Fast Forward Your Marketing Mind
Episode: #21: Artsy CMO Everette Taylor | Marketing as an Artform
Description: Everette Taylor, the CMO of the online art-collector’s marketplace, Artsy, is “just a kid from the hood,” which is not the typical profile of a global art dealer. His fast-track career is not based on connections but on something far more valuable–inner drive, creative risk-taking and listening to mom. Taylor grew up in a neighborhood where many were trapped by a cycle of street life, drugs and prison, so his mom nudged him to interview for a marketing job, which he got at the age of 14, despite wanting to work at Chick-fil-A with his friends. A natural marketer was born...