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Podcast: The CMO Podcast
Episode: Harris Beber (Waze) | It Starts with the User
Description: Harris Beber is the Chief Marketing Officer of Waze. Founded in Israel in 2009, Waze is a crowd-sourced navigation app with upwards of 150 million monthly users in 56 languages. In 2013 Google bought Waze, and the company continues to make your commute quicker.Harris spent five years as CMO at the video platform Vimeo, and before that he was CMO of Direct to Consumer operations at vitamin company Nature’s Bounty. Harris' resume also includes 1-800 Flowers, David’s Cookies, Shutterfly and Amazon. In April of 2022, Harris officially started at Waze as its CMO.This episode is all about...