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Podcast: INspired INsider Podcast
Episode: Discover What it Means to be a Category King with Christopher Lochhead Host of Legends and Losers
Description: Today we have Christopher Lochhead who started his first company at 18 and retired 30 years later. He is a three-time public company CMO, best selling author, and host of Legends and Losers Podcast. He was a co-founder of Play Bigger Advisors, served as Chief Marketing Officer of Mercury Interactive, a $1B software company that was acquired by Hewlett-Packard in 2006 for $4.5B. He is coauthor with Al Ramadan and Dave Peterson and Kevin Maney of Play Bigger: How pirates, dreamers, and innovators create and dominate markets. Here's a glimpse of what you'll learn: [1:25] Jeremy introduces his guest, Christopher Lochhead. [3:00] The...