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Podcast: INspired INsider Podcast
Episode: [IRCE Series] Highlighting Relationship Marketing with Amit Bivas from Optimove
Description: Today we have Amit Bivas, Head of Marketing at Optimove. In addition to serving as a key member of Optimove's management team, Amit is a seasoned marketing executive with extensive experience planning, developing and executing B2B and B2C marketing strategies from the ground up. Optimove's mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale. Here's a glimpse of what you'll learn: [0:45] Amit Bivas joins the podcast to talk about Optimove. [2:45] How did Optimove get off the ground? [5:00] Who is the ideal...