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Podcast: INspired INsider Podcast
Episode: Lessons from Successful Sales Copy Campaigns with Mike Pavlish Founder of Profit Boosters Copy
Description: Today we have Mike Pavlish a top copywriter for nutritional supplements, health products, and information. Since 1988 his copywriting skills have helped to sell $418 million worth of nutritional supplements and health products. He has worked with Proactive, Jay Abraham, Gary Halbert, Campbell's Soup, Phillips Publishing, and many more. Here's a glimpse of what you'll learn: [1:25] Jeremy introduces his guest, Mike Pavlish. [3:30] Mike talks about working with Gary Halbert. [5:00] Sales copy concepts that Mike teaches. [18:00] Effective stories that Mike has utilized. [28:00] How to make a product newsworthy. [33:30] Mike talks about his work with BellyTrim. [40:30] Lessons learned from working on the...