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Podcast: That's What I Call Marketing
Episode: S1. Ep16: Loretta Dignam "Marketing & Menopause"
Description: With Loretta Dignam, Founder of the Menopause Hub. Loretta has a marketing career that you can only marvel at working with Mars, Diageo, Kerry Foods and Jacobs Fruitfield (Valeo Foods). She launched categories, like premium Sheba catfood and Dolmios pasta sauces and then went on to shut off brands that weren't perforning to focus on building the ones that were in her time at Diageo before rejuvenating some of the countries best loved biscuits (cookies). Loretta set up the Menopause Hub to break the stigma attached to menopause and help organisations think about creating menopause friendly workplaces. Today's episode is...