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Podcast: Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions
Episode: testing, testing, 123... with Cherian Koshy
Description: Send us Fan MailYou might have heard about the benefits of testing in your fundraising. Tweaking copy and sending to two different groups to see which performs better. Testing different web pages to see which gets more conversions. Maybe you’ve also tried to survey your donors to see what they like. This can be daunting, but it doesn’t have to be! On today’s podcast join Cherian Koshy to deep dive into all things testing in a way that’s accessible to small organizations with limited resources. Highlights:Why you shoul...