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Podcast: Startup To Scale
Episode: 65. How to Increase Sales During Q4 and During a Recession, Alli Ball
Description: We're entering Q4 and it's a wild time for CPG. Retail buyers are focused on holiday items and DTC will have its largest buying events of the year. On top of all this we're in a quasi-recession, affecting consumer demand in unknown ways.I sit down with my friend and retail expert Alli Ball to discuss both mindset shifts and tactics to increase sales during Q4. Listen to the episode and you'll walk away with valuable information on how to approach the last 3 months of the year.Alli Ball is the founder & CEO of Food...