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Podcast: RealTrending
Episode: Learn from the small broker who gets nearly 100% agent adoption of his in-house tech platform
Description: Today’s RealTrending podcast features Sean Frank, founder and CEO of Mainframe Real Estate in Central Florida. Frank’s 78-agent boutique brokerage is small but mighty. That’s because he’s built an in-house transaction management platform that has about a 100% agent adoption rate. “The great thing about our tech is that it's not optional [for agents] as it guides them through everything [from contract to marketing to close.] They use it to check out their yard signs and the transaction is managed through it, so adoption has never been an issue,” says Frank.This episode is spo...