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Podcast: The UnNoticed Entrepreneur
Episode: Does your organization create rituals which generate participation and fellowship? Here's why it should.
Description: Get Noticed! Send a text.Ritual communication creates 'sharing, participation, association and fellowship' according to James W. Carey, and this is just what organizations need to do in COVID times. Yet many companies are focused on simple transmission ie. sharing the information and not considering the emotional response. As my daughters showed me this evening with the ritual they created for the passing of the Platy fish, people want events to have meaning beyond words.In this podcast, I look at the works of Herbert Marshall McLuhan who wrote The Guttenberg Galaxy and coined the...