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Podcast: The Revenue-Driven CMO
Episode: Superb Insights from 4 Female CMOs - Performance Marketing Insiders - Episode #078
Description: Gathered together in this special episode are some of the best insights from some of the greatest leaders in the marketing world. These four women share their most valuable marketing knowledge which has helped them in their roles as CMO at four great companies. Kristi Melani, the CMO of Telesign, explores how and why marketers can replace dead benchmarks. Anna Griffin, the CMO of Intercom, shares how sales and marketing are merging and what it means to the future of your company’s growth. Stephanie Moritz, the CMO at the American Dental Association, discusses how curiosity can be your co...