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Podcast: UI Breakfast: UI/UX Design and Product Strategy
Episode: Episode 84: Storytelling in UX with Dan Nessler
Description: Novelists and playwrights have been using the same storytelling principles for centuries with great success. Why not use them in UX to make your product more engaging? Today our guest is Dan Nessler, an experience director, speaker, and UX blogger. We discuss how the main storytelling principles — reason, hero, conflict, structure, awareness, and virality — can be applied in product design.
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Show Notes
Hinderling Volkart — Dan's company
6 storytelling principles to improve your U...