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Podcast: UI Breakfast: UI/UX Design and Product Strategy
Episode: Episode 20: Mastering Creative Direction with Liam Sarsfield
Description: Finally we get to talk about "real" design subjects! Today's guest is Liam Sarsfield, a seasoned creative director. We define the term "creative direction" and break down the process into edible steps. You'll learn how to put together a creative brief, conduct visual research, present visual work, follow up with clients, and source inspiration from famous creative directors.
Show Notes
MetaLab — Liam's previous company
Pixel Union — Liam's theme division of MetaLab
Literistic — Liam's side project for writers
Google Material Design Guidelines
MetaLab, thoughtbot, Instrument, TM, 3drops — awesome companies to draw inspiration from
Liam's website
Fluorescent — Liam's agency
Fol...