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Podcast: Strategic Counsel by ForthRight Business
Episode: 4 Ways Virtual Events Can Spark Your B2B Marketing with Jon Kazarian, Accelevents
Description: How are you liking the modern world of virtual and hybrid events compared to the traditional world of solely in-person events? There are certainly pros and cons of each format. Virtual events have many, many perks that can help spark your B2B marketing efforts. For starters, virtual events allow you to grow your credibility as a thought leader, create a comfortable space to build relationships, can be more economical, easier to facilitate, and frequent, and reduce the barriers to commitment. There are also several key ways to maximize the success of your virtual event - before, during, and...