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Podcast: New Books in Communications
Episode: Brian A. Wong, "The Tao of Alibaba: Inside the Chinese Digital Giant That Is Changing the World" (PublicAffairs, 2022)
Description: This podcast features Brian A. Wong, discussing his new book, The Tao of Alibaba: Inside the Chinese Digital Giant That is Changing the World (Public Affairs, 2022). Brian joined Alibaba early, as its 52nd employee and first American employee, and worked for them for nearly twenty years. His book provides both insider insights and an analytical perspective on how Alibaba grew to become one of the most important companies in the global digital economy. This well-written and engaging book explains Alibaba’s unique organizational culture and how the Alibaba platform has helped spread economic opportunity beyond the elites in China’s big ci...