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Podcast: Breaking Through in Cybersecurity Marketing
Episode: B2B Cybersecurity Marketing Tactics with Travis Hawley
Description: How do you make B2B cybersecurity marketing interesting? This episode brings Travis Hawley, the Director of Media at BlueVoyant, to the Breaking Through in Cybersecurity Marketing podcast to find out. He talks about the background that led him to cybersecurity marketing, his current role at BlueVoyant, how companies can use emerging media to promote products or services, and indeed how to make B2B cybersecurity marketing more interesting. Plus, Travis shares the Facebook groups he created and introverts in cybersecurity.
Timecoded Guide:
[05:20] What BlueVoyant does and the stage of the company
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