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Podcast: Pipeline Visionaries
Episode: Building Brand-to-Human Relationships in a Digital World with Emily Wolfe, Senior Director Growth Marketing & Analytics at Collective Health
Description: This episode features an interview with Emily Wolfe, Senior Director Growth Marketing & Analytics at Collective Health. Collective Health simplifies employee healthcare with an integrated technology solution that makes health insurance work for everyone. Emily is a Digital marketing leader with an eye for analytics and a passion for developing stop-in-your-tracks creative campaigns. On this episode Emily shares her insights into building brand to human relationships in a digital world, personalizing your marketing to boost your brand value, and developing a 360 degree marketing plan.---“It's so critical to build that brand relationship with pro...