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Podcast: The CU2.0 Podcast
Episode: CU 2.0 Podcast Episode 225 Total Expert's James White on Supercharging Member Engagement
Description: Send us Fan MailJames White believes that the answer is in the data and he insists that credit unions already have plenty of data to fuel enormous leaps in member engagement. And the company where he now works -Total Expert where he is industry principal for banks and credit unions - has plenty of tools to help a credit union get with 21st century marketing techniques.Lots of credit unions still are skittish about newstyle marketing but face reality: competitors from Bank of America to Apple to Venmo all are winning in...