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Podcast: Today In History with The Retrospectors
Episode: Birth of the Big Things
Description: Rerun. In the early days of advertising, tyre company Goodyear sent a giant tyre on a coast-to-coast publicity trip. It was photographed on 42nd Street, New York on 10th November, 1930.Was this the birth of the ‘big things’ phenomenon that has lead us to roadside giant prawns, record-breaking sausages, and Instagrammable statues of Jeff Goldblum? Perhaps. We’ll go with it, anyway.In this episode, Arion, Rebecca and Olly reveal how Goodyear’s publicity nous went beyond photo opportunities and into their very origin story; explain why press agent Harry Reichenbach once brought a lion i...