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Podcast: Let's Talk Loyalty
Episode: #300: Air Asia Rewards Super App - Loyalty Insights from the World's Best Low-Cost Airline
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.Today's episode of Let's Talk Loyalty features an innovative loyalty program called airasia rewards.AirAsia is a low-cost carrier, headquartered in Malaysia that created a compelling loyalty program and loyalty proposition for its guests and members, and then decided to expand it to multiple countries and across all aspects of everyday spend.Listen to learn about this comprehensive award-winning lifestyle loyalty program with Wai Fong Ong, Chief Loyalty...