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Podcast: MTM Visionaries
Episode: Snap Inc. Forum: The Now, Next, New Playbook
Description: How do you stay oriented, reach company goals, cast a clear vision, and build a thorough case that makes stakeholders comfortable following along? During the Marketers That Matter Forum, hosted by Snap, Inc. at the LA Headquarters, six top marketing leaders from various categories talked about the “Now, Next, New” framework. They broke down what it is, how this tool can be applied to brands of all categories, and how to organize new technology, countless channel options, and innovative thinking into a strategy that works. Today's special Visionaries episode features Kenny Mitchell, CMO of Snap Inc, Angelic Vendet...