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Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: Matthew Dixon: The Truth Behind Sales - Loss No Decision
Description: Matthew Dixon, co-author of The JOLT Effect and The Challenger Sale shares the findings of his latest research in partnership with Gong and Salesforce looking at the data on over 2,500,000 recorded sales calls during the pandemic. It is a treasure trove.
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How Do You Make Budget This Quarter Despite Your Weak Pipeline?
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Buckle up and be ready to kick yourself. One of Matt's insights could help you uncover and rekindle up to 1/3 of all the pipeline that ended up in and bring a number of them over the line before the en...