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Podcast: Future Commerce
Episode: FOMO Is Not A Strategy [feat. Dr. Amy Gershkoff Bolles, Global Head of Digital and Emerging Technology Strategy at Levi Strauss and Company]
Description: Phillip and Brian talk with Dr Amy Gershkoff Bolles about how having an innovation strategy that connects to your larger corporate strategy and a very disciplined approach, looking for opportunities that add value for your business and most importantly for your customers, is key to longevity. Evaluating opportunities in the digital and technology space, given how much opportunity there is, is a very important discussion. Listen in to hear what they are doing at Levi’s, and how the future there is bright.It’s in the JeansIt’s so important to be both building for sc...