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Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: How Are You Unintentionally Hurting Your Customers?
Description: #AmyBrown, founder and CEO of #AuthentiCx is a pioneer in the field of bidirectional conversational AI to improve:
#CustomerExperience #CX
#Sales
#Marketing
#MarketingStrategy
She help US Healthcare companies to understand what their customers truly want and need. She explains why #customersalisfactionsurveys and #netpromoterscores #NPS are fundamentally flawed and inaccurate. She identifies where to look for clues as to why otherwise loyal customers are prevented from buying from their providers, how call centres contain a rich, mostly untapped diamond mine of information and why executives are volitionally deaf if they aren't utilising this unfiltered, unbiased resource of rich...