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Podcast: Be a PROFITABLE Badass Small Business Owner
Episode: What is Your USP | Your Unique Selling Proposition
Description: What is Your USP | Your Unique Selling Proposition  What makes your business stand out over the competition? What is the unique selling proposition that you bring to the table?  Each business has something about it that customers think of. We call it your brand. But what is it that makes different than the others?  You don't want to be known as the cheapest, but you do want to be known for something.  Who knows, you might even change an industry just like Dominoes did for pizz...