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Podcast: The Marketing Marriage
Episode: Ep 11 Dave Paulus - From Sorting Letters to a Dentsu Acquisition.
Description: Are you seasoned enough to remember the times when direct marketing was limited to receiving a pile of mailed ads at home? Most of you will  chuckle at the thought of spending evenings and nights at a mail house sorting out direct mail letters to reach customers. Our guest, Dave Paulus was part of an incredible journey that started in a black and white print shop (there were no color printers at the time 🫣),  progressed into what was initially the wild west of email marketing, and ultimately evolved into a digital marketing agency acquired for an undisclosed amount by Dents...