Want to create an interactive transcript for this episode?
Podcast: Breaking Through in Cybersecurity Marketing
Episode: Recycling and Marketing Brand Content with Brittany Geronimo
Description: This week, hosts Gianna Whitver and Maria Velazquez sit down with Brittany Geronimo to discuss unique takes on reusing design content in a marketing design process. Gianna and Maria ask Brittany how she turns whitepapers and ebooks into eye-catching, marketable content in her position at BlueVoyant -- which offers internal and external cyber defense services. Brittany also guides listeners through her workflow explaining the unique ways she keeps pushing the boundaries with new and creative content in her field of cybersecurity marketing.Â
Â
Timecoded Guide:
[02:27] Repurposing whitepapers and ebooks for marketing
[06:04] How to...