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Podcast: The Business Storytelling Podcast
Episode: 266: You have all this data and now what? Christopher Penn has some answers...
Description: Christopher Penn, Co-Founder & Chief Data Scientist, TrustInsights.ai, joins Christoph Trappe on this episode to discuss how marketers and companies can make better use of their data to make decision.
He talks about the metrics that can get you fired and how to keep an eye on them and shares tips on how to be more strategic moving forward.