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Podcast: PR After Hours with Alex Greenwood
Episode: Making Applesauce with PR Veteran Marc Whitt
Description: We're excited to welcome back to the show one of the masters of the public relations profession...you might even call Marc Whitt the "Johnny Appleseed" of PR, spreading the word about ethical practice and more.
As greater demands and expectations are placed on those who practice public relations, PR veteran and author Marc Whitt contends that we should advance ourselves to the ultimate level of professional skill and excellence: that of a masterful public relations professional. He writes that achieving masterful status in our profession should become our North Star - our guiding light. These individuals...