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Podcast: Above The Business
Episode: Episode 168: The Bottom Line - What Is Your Marketing and Sales Strategy?
Description: Can you easily explain how you generate new leads and close sales? If not, press play!When you think about establishing your business priorities, allocating your time, your scoreboards, and the team you have, you also have to think about your marketing and sales strategy.Remember, marketing drives sales made. While there are endless options for HOW to market, it is important to first define “What is your marketing plan?” If we were to ask you that question, would you be able to outline the ways you market.Then...