Want to create an interactive transcript for this episode?
Podcast: Keep Optimising
Episode: Content Marketing: Add Big Picture Content Marketing to your DTC marketing plan
Description: Ian Leslie is the Editor in Chief at Bank Notes, the media arm of creator marketing platform #paid.With deep experience in both eCommerce AND Content marketing - we're exploring the big strategic shifts to identify what's working now.Episode sponsored by Klaviyo****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in...