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Podcast: Recsperts - Recommender Systems Experts
Episode: #11: Personalized Advertising, Economic and Generative Recommenders with Flavian Vasile
Description: In this episode of Recsperts we talk to Flavian Vasile about the work of his team at Criteo AI Lab on personalized advertising. We learn about the different stakeholders like advertisers, publishers, and users and the role of recommender systems in this marketplace environment. We learn more about the pros and cons of click versus conversion optimization and transition to econ(omic) reco(mmendations), a new approach to model the effect of a recommendations system on the users' decision making process. Economic theory plays an important role for this conceptual shift towards better recommender systems.In addition...