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Podcast: The GamesIndustry.biz Microcast
Episode: The future of game marketing and community | Playable Futures
Description: It’s a double whammy for our latest episode of the Playable Futures Podcast, with gaming communities at the centre of the discussion. For this episode, presenter Will Freeman chats to Mark Reed, Founder of Heaven Media to reflect on gaming’s relationship with marketing and the important role that communities play in shaping its landscape. He then interviews Romain de Waubert de Genlis, Studio Head and Chief Creative Officer at Amplitude Studios who discusses how his platform Games2Gether aims to bring the gaming community into the dev process. Both spokespeople take a lo...