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Podcast: B2B Revenue Leaders
Episode: Partnerships and referrals as a growth engine | Michael Cole (Everflow)
Description: On this week's episode, Dustin is joined by Michael Cole, VP of Marketing at Everflow. In this episode, Michael and Dustin chat about all things partner marketing, from using partnerships and referrals as a growth engine to what B2B companies can learn from B2C partnerships.
You can connect with Michael over on LinkedIn to chat and learn more about partner marketing. You can also Check out Everflow on LinkedIn and join their fireside chats, or try a demo of their partner marketing platform here.