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Podcast: The CMO Podcast
Episode: Lara Richardson (Hallmark Media) | Taking Off the Creative Handcuffs
Description: Lara Richardson is the Chief Marketing Officer of Hallmark Media, which includes the Hallmark Channel, Hallmark Movies and Mysteries, and Hallmark Drama, as well as a streaming service, Hallmark Movies Now. Hallmark Media is a subsidiary of Kansas City-based Hallmark Cards. Lara has worked as the CMO of Hallmark Media for two years. Previously, she worked for USA Broadcasting, Oxygen Media, A + E Networks, and Discovery Inc., where she worked for nearly 11 years. Over the course of her career, Richardson’s work has garnered notable accolades, including three Emmy® wins in the category of Outstanding Promotional Announcement; a Br...