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Podcast: The Penta Podcast Channel
Episode: Axios Communicators recap: The evolving role of the CCO
Description: On today's episode of What's at Stake, Penta Partner Stacy Kerr and Senior Partner Mike Berland recap Penta's collaboration with Axios to put on the first ever Axios Communicators event last week in New York City. One of the major themes coming out of the event was the evolving role of the chief communications officer (CCO). Stacy and Mike discussed how chief executives are increasingly leaning on their CCOs to provide input into how their companies' stakeholders will react to business decisions.
Mike and Stacy also dive into how companies are increasingly leveraging data to understand their...