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Podcast: Retail Level Up
Episode: Tips for Launching a Small Business - Interview with Holly Kraft, owner of Druthers
Description: Meet Holly Kraft, founder and owner of Druthers, a men's apparel store located in Fargo, North Dakota. Druthers carries men's lifestyle apparel brands that speak to the store's founding beliefs: be a better person, do the right thing, and personal & professional growth. Â
Holly has been in the retail industry for her entire career and had a life-long desire to open her own store. After researching the retail scene in her community, she decided a casual men's store was as area of opportunity. The planned opening date of her brick-and-mortar store was in the midst of the shut-downs o...