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Podcast: The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!
Episode: Episode 843 – Marketing – Strategy vs. Plan
Description: Having worked with many non-profits in the past, the biggest hurdle they have to overcome is resources. If they want in for free, someone has to dedicate or donate the time. Otherwise, they have to find someone they can afford and pay for that to be implemented.
That is what I call the Strategy vs. Plan Conundrum. A strategy without a plan has no action. A plan without a strategy has no purpose (or measurable outcomes). You need both to succeed.
As I stated before, a plan without a strategy or a strategy without a plan is often doomed to...