Want to create an interactive transcript for this episode?
Podcast: The Digital Deep Dive With Aaron Conant
Episode: Amazon Advertising Deep Dive With Destaney Wishon
Description: Destaney Wishon is the Co-founder and CEO of BetterAMS, an advertising services firm that helps brands increase their advertising sales on Amazon. She started at BetterAMS as an Account Executive, where she provided perspective on new industry standards for brands' eCommerce strategies. Destaney is passionate about providing in-depth, strategic recommendations on sponsored products, brands, and displays, and DSP. As an Amazon advertising thought leader, she has spoken in over 9,000 podcasts and events. In this episode⦠Amazon Advertising has become costly, and brands are struggling to allocate their budgets and optimize campaigns to drive conversions. So, wh...