Want to create an interactive transcript for this episode?
Podcast: The Undeniable Leader with Rob Cressy
Episode: EP-346 Content Mindset + Value Of Engagement with Mary Kate McGrath
Description: Mary Kate McGrath, Chief Content Officer at Gallery Media Group, joins Rob Cressy to talk about her content mindset plus the value of engagement. At Gallery Media Group she oversees content and creative for One37pm and PureWow. When they tweet out a simple question multiple times throughout the day, why do they do it and what is the value in it? Why is it so important to delight the consumer? Should all brands create content like they are a media company? Mary Kate is also a big believer in hand written notes. What makes them so magical and why...