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Podcast: The Undeniable Leader with Rob Cressy
Episode: EP-316 Marketing Ideas For The Alliance of American Football (AAF) with Dave Wakeman
Description: The Alliance of American Football (AAF) is a new developmental football league comprised of 8 teams playing a 10 game regular season, with the players ultimate goal of making it to the NFL. Dave Wakeman, Founder of Wakeman Consulting Group, joins Rob Cressy to talk about marketing ideas for the AAF to help them increase attention and start creating fans. Why is there a huge opportunity for the AAF to use content creation to market their teams and brand? How important are fantasy sports and gambling to capture the interest of the college football or NFL fan? What opportunities are there for...