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Podcast: The Undeniable Leader with Rob Cressy
Episode: EP-310 Jason Dufner Signs Sponsorship With Dude Wipes
Description: Jason Dufner just signed a sponsorship with Dude Wipes to have their logo appear on his shirt sleeve and hat. While many in the golfing community are shocked by this relationship, in actuality it is a match made in heaven. Sean Riley, Chief Executive Dude at Dude Products, joins Rob Cressy to talk about how the sponsorship between Dude Wipes and Jason Dufner came to fruition. Why was Jason Dufner the perfect golfer for Dude Wipes? How is Dude Wipes measuring the success of this sponsorship? Why is the golf community so up in arms about this and how is...